inspired by a
1,000 mile run
The TRIBE story began with a 1,000 mile run
to fight modern slavery in 2013
More than 100,000 TRIBE adventurers, runners, hikers, cyclists and
yogis are on a mission to end modern slavery
TRIBE x Maverick Run Free
Join the TRIBE community for our biggest trail run of the year!
TRIBE Run for Love
We will push the limits of human endurance and run together to fight modern slavery.
Back soon! Join the TRIBE community for weekly S&C sessions in London
Join the TRIBE cycling crew for Saturday rides across the UK
TRIBE Trail Runs
Join the TRIBE crew for 2-day trail running adventures across the UK
Join the TRIBE community for monthly yoga sessions in London
Meet team TRIBE
Runner: Rich Williamson
“TRIBE provides natural and nutritional fuel for my training, it aids recovery and keeps me going throughout my hectic daily schedule around the city.”
Adventurer: Davide Howard
“With mountains, I lose my mind and I find my soul. TRIBE helps me to keep this even more natural!”
Adventurers: The Tempest Two
"Our goal is simple, to show that ordinary people can achieve extraordinary things"
EXPLORER: BEN JAMES
"I'm always looking to push my limits and reach new goals. TRIBE is my fuel every step of the way!"
Ultra Runner: Hannah Leith
“Ultra-marathons are both physical and mental. TRIBE is the fuel that keeps my body going for hours on end, but also the treat that keeps me sane so that I don't think about giving up!”
CYCLIST: KASIA MADEJ
"Training, cycle commuting, adventuring, and chasing down the boys on the bike is hard work. TRIBE provides me with the clean energy I need"
Triathlete: Nicole Pugson
"The best tip anyone ever gave me being an endurance athlete was to, simply, eat. TRIBE has everything I need fuel my performance and enjoy all my training and adventures!”
PT AND RUNNER: BEN WOOD
"I love getting my protein fix from Tribe! So handy to have in my bag between coaching clients or on a hike in the mountains."
Multi-discipline Bike Racer: Juliet Elliott
"As someone who is constantly on the go, TRIBE fits my lifestyle perfectly. I need reliable, good-quality nutrition."
Adventurer: Challenge Sophie
"I'm an adventure athlete on a mission to champion ordinary people to achieve extraordinary things."
Adventurer: Jess Clark
"Everyday in the mountains is different, but sometimes consistency is key. TRIBE is a great source of clean energy I can always rely on."
Ultra Runner: Matt 'Mills' Miller
"TRIBE is like a best mate to me on my long runs. The mental journey is real, but with TRIBE I am able to fuel effectively."
ULTRA RUNNER: JODIE GAULD
"Running is my passion, if that's exploring a new trail or seeing how far I can push my limits. I love to share this with the community or get inside my mind and go it alone. TRIBE has become the essential partner to fuel me day to day or on a big adventure."